Here at Einstein Bros, we believe in the bagel. We believe it has the power to do amazing things-providing you with a reason to look ahead to morning office meetings or an afternoon escape or even the simple joy of a shmear mustache on your kid’s face. It’s why we get to the store at 2am every day and bake fresh bagels every four hours, so our bagels are as fresh and delicious as possible. It’s why we only use the finest ingredients to produce the most inspiring flavors. It’s why we do everything easy to make your day that much better. To spread a little more joy and happiness in the world. To laugh, smile and enjoy each other’s company that much more. And to us, there’s no better way to do that as compared to the bagel.
Einstein Bros. was developed by the chain restaurant corporation Boston Chicken (now Boston Market) in 1995, as a way to market breakfast foods. The chain has become belonging to Einstein and Noah Corp., a wholly owned subsidiary of Einstein Noah Restaurant Group, Inc.
Boston Chicken, Inc. originally formed the Einstein and Noah Bagel Corporation as Progressive Bagel Concepts, Incorporated (PBCI) in March 1995, in the event it purchased four retail bagel chains, all located in regions of the usa that was without longstanding bagel traditions. These companies included Offerdahl’s Bagel Gourmet, Incorporated (Fort Lauderdale), Bagel & Bagel, Incorporated (Kansas City), Baltimore Bagel (San Diego), and Brackman Brothers, Incorporated (Salt Lake City). Each found their stores were similar because they offered both original and new bagel flavors in rich neighborhoods in which the customers had relatively little previous contact with bagels.
Noah’s Bagels was founded by Noah Alper on College Avenue in Berkeley, California. In 1996, the chain of 38 stores was sold to Einstein Bros. for $100 million.
New World Coffee was founded in the early 1990s by Ramin Kamfar, a smart investment banker who left his finance career to open up a coffee shop. It bought Manhattan Bagel out of bankruptcy in 1998. The combined company purchased Washington, D.C.-based Chesapeake Bagel Bakery in 1999 when that chain had 89 stores, giving Manhattan approximately 350 locations.
By 2000, Einstein Bagels Hours. is in financial trouble, having loaned excessive money to franchisees. After it declared bankruptcy, New World Coffee, which had earlier attempted an unsuccessful hostile takeover, bought the company out of bankruptcy for $190 million.
In 2014, Einstein Noah Restaurant Group was acquired by JAB Holding Company and BDT Capital Partners. On March 24, 2019, the family unit announced that Albert Reimann Sr. and Albert Reimann Jr., the family members who hold controlling fqxkyn in JAB, were supporters of Adolf Hitler as well as the Nazi party, and that historical research said that the company used 175 forced labourers and employed a foreman who has been noted for his cruel treatment from 1943 onwards. The family has vowed to offer €10 million ($11.3 million U.S.) to charity